Another year goes by and I usually look back over the key changes that have taken place in online marketing. This year I wrote a post on the DMA blog looking at email marketing specifically and the rate of change in email. Surprisingly for some, it continued to pick up steam. It is as if after years of media bashing, there is a sudden upsurge in both startups and the major webmail providers looking for ways to improve on the status quo.
Anyhow head over to the Direct Marketing Association blog to read the post.
Related articles
Email marketing will never die, so we may as well make it smarter 5 Email Marketing Power Boosters for 2013 2013: The Year of Social Media Marketing Internalization 6 Predictions for 2013: Search Marketing & Big Data Analytics