Here’s why I am extremely skeptical over the idea that behavioural targeting is anything other than spammers flavour of the month.Out of curiosity I attended the IDM seminar on ‘Emerging digital…
Founder of Radiate B2B, which helps companies target advertising at specific companies usually as part of an account based marketing programme.
I have spent almost two decades building startups or expanding fast growth companies in a variety of functions - from tech to operations to marketing, with a little corp dev on the side.
Always up for a discussion on building tech businesses and the latest tech trends. Tweet me.
