LFC vs Everton

I’m always getting irritated with commentators on TV saying X is the biggest game in Y’s history etc etc, I mean I know they have to big up the games but is it just me or does it just become tiresome and grating after a while. In fact worse, it has no effect on you if its not your own team so you just ignore it.. surely this cannot be good for audience numbers?

Anyhow this weekend is Liverpool’s biggest game of the season 🙂 actually its not, there will be others, certainly in the Champions League but also hopefully in the league if Sunday goes well. Its such a bad season from a fan’s perspective because you just dont know how the team is going to perform – so fingers crossed is as good as its going to be 🙁 Oh and wear my lucky top, lucky scarf lucky everything in fact 🙂

Here’s hoping..

(For those not in the know, Everton FC are almost across the road from Liverpool and there is a distinct rivalry there. Helped I am sure by the fact Everton used to inhabit Liverpool’s stadium before they were kicked out so Liverpool FC could be formed. On top of all this, Everton who have been huge under achievers in recent years are in the critical 4th place spot which means qualification to the most lucrative cup in European football – the Champions League – Liverpool are (sadly) in 5th 🙁 anyhow it will be a tense game..)

Riaz Kanani

Founder of Radiate B2B, which helps companies target advertising at specific companies usually as part of an account based marketing programme.

I have spent almost two decades building startups or expanding fast growth companies in a variety of functions - from tech to operations to marketing, with a little corp dev on the side.

Always up for a discussion on building tech businesses and the latest tech trends. Tweet me.